The Illinois Sign Association serves Illinois businesses, local governments, planners, and the sign industry as a resource for information and technical expertise regarding signage and sign code.

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News from International Sign Association Leave the light on To combat initiatives by organizations that want to restrict nighttime lighting, International Sign Association is leading a coalition of sign user associations against these efforts. The coalition will educate federal and state officials on the necessity of effective lighting for signs at night and will get sign users more involved in these issues. Proposals such as mandatory dimming and shutoff requirements for illuminated signs can adversely affect the economic health of businesses and communities, and this coalition will work to make sure that sign users have the right to advertise effectively and safely at night. The inaugural meeting of the coalition is in the planning stages. For more information, contact David Hickey at david.hickey@signs.org.   Code-Tracking and Rapid-Response Service:  This service includes alerting International Sign Association members as to when localities are drafting or revising their sign codes, helping to organize opposition at public hearings, issuing concise and hard-hitting talking points, and making appearances in communities and in front of local officials nationwide. It is difficult to learn about sign code developments in a timely fashion, so ISA could surely use the help of our members.  You are our “ears and eyes on the ground.” Please let us know when you hear of a locality that is drafting or revising their sign code. Contact either David Hickey at david.hickey@signs.org , or Brian Swingle at bswingle@toriiphillips.com. Local Chambers – ISA is looking to contact local chambers of commerce across the country in an effort to become more proactive on local sign code issues, like a letter or e-communication that introduces the industry and offers assistance/expertise and requests notification of sign code issues. These letters could be sent jointly from ISA and the appropriate state/regional association. ISA’s new Sign Luminance Task Force - This new group will be charged with developing recommendations for ISA’s path forward in addressing sign luminance and energy consumption issues. These issues have become increasingly important in recent years due to the adoption of stricter federal and state energy requirements, in addition to efforts by the International Dark-Sky Association to curtail various forms of nighttime illumination.  Corresponding to the ISA Strategic Plan, the broader goal of this effort is to support the quality and acceptance of electric-sign products.  FHWA Research – The FHWA’s ongoing research on digital signs and their alleged impact on driver distraction has been delayed yet again. We anticipate that on-premise digital signs will not be directly implicated in the final research results, but we do believe that the accompanying commentary will recommend further research on on-premise EMCs, especially for digital signs that are programmed to do more than just static change ever 6-8 seconds.

 

 

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